The Woodland Trust hires Chameleon as digital partner
The Woodland Trust has commissioned Chameleon as its strategic partner for digital marketing.
The charity is the only of its kind in the UK dedicated to creating more woodland, protecting native woods and wildlife, and inspiring everyone to enjoy woods and trees.
Our remit will include both providing a holistic digital strategy for the Woodland Trust and delivering campaigns across a range of digital channels to help the Trust achieve its objectives, including enhancing its communications with target audiences, driving membership and increasing charitable income.
The Woodland Trust’s Digital Marketing Manager Jon Marris, says, “The Trust has a wealth of great content online and we’re intent on making this more visible to our audiences, so that they’re encouraged to support us, become members and take advantage of the information and resources we provide”.
“We needed a partner that specialises in all aspects of digital to assess all our current activity and provide a clear direction moving forwards. We selected Chameleon as our agency because they use solid evidence and research to provide the clarity and vision we need, as well as having the in-house ability to deliver campaigns across key channels.” says Jon.
Dan Martin, Director of Strategy at Chameleon, says, “We’re incredibly excited to be working with the Woodland Trust and it’s our goal to ensure that digital works in harmony with other channels and messages to support the mission of the Trust more effectively over time”.